CPG Branding and Marketing Tips in the Age of Social Media In today’s fast-paced digital landscape, consumer packaged goods (CPG) brands must navigate an ever-evolving marketing environment dominated by social media. With millions of users actively engaging on platforms like Instagram, Facebook, Twitter and TikTok, there’s an unprecedented opportunity—and challenge—for CPG brands to captivate and retain their target audience. Understanding...

Testimonial: The Good Crisp Company Bay Food Brokerage has served as The Good Crisp Company’s Publix broker since summer 2022. Since then, we’ve been proud to have helped this health-conscious salty snack brand get its products into Publix’s 1,300 stores throughout the Southeast. And, we’re especially grateful to Steve Wangler, The Good Crisp Company’s VP of Sales, for sharing his...

(VIDEO) Cammie’s Most Memorable Moments: Adding Center Store Division Bay Food’s 30th anniversary celebrations continue! Here’s the fourth video in our five-part series featuring CEO, President and Founder Cammie Chatterton’s most memorable Bay Food moments. In this video, Cammie shares how the business expanded from selling just perishables to also become a Southeast center store broker. Cammie explains: How Bay...

Bay Food Brokerage has served as Tommee Tippee’s Publix broker since September 2020. During that time, we’re proud to have helped this global baby product brand get several items onto shelves of the largest regional grocery chain in the Southeast. And, we’re especially grateful to Justin Glance, Tommee Tippee’s Director of Sales & Business Development, for sharing his perspective of...

If you’re a food manufacturer looking for a CPG broker, it’s important to know that not all brokers are created equally. They can vary widely in a number of ways. This includes how long the company has existed, the level of service they provide, and even the core values they hold dear. Choosing a CPG broker to act as your...