Grocery Store Trends Every Food Manufacturer Should Know in 2024 As we head further into 2024, the landscape of grocery stores continues to evolve, with new trends emerging constantly. For food manufacturers, it is crucial to be informed and adapt to these grocery store trends in order to stay relevant and meet the changing demands of consumers. Why manufacturers need...

Selling to Supermarkets: Food Marketing Tips for Manufacturers Are you a food manufacturer looking to sell your products to grocery stores? This post shares some valuable food marketing tips from our experts at Bay Food Brokerage to help you navigate selling to supermarkets. Understand the Supermarket Industry First, understanding the retail food industry is essential for food manufacturers and brands...

Unlock Success: 5 Strategies to Enhance Retail Food Product Packaging Grocery stores often need packaging solutions that are both efficient and attractive. Retail food product packaging must meet the expectations of customers while also providing protection, convenience and product placement in stores. Fortunately, there are several strategies manufacturers can use to optimize packaging to appeal to grocery store buyers. If...

In Part 1 of our “Data-Driven Selling” blog post series, we outlined why it’s so important for manufacturers to have food industry data analytics in 2023. In this post, we drill down to highlight specific key data available to food manufacturers selling to retailers. More importantly, our Director of Perishable Sales and Business Development, Erin McCulloch-Crume, shares how these critical...

According to SPINS’s “Big Trends 2022” report, 77% of all grocery shoppers believe sustainability is important when selecting products. Products that reduce the negative impact on environmental and social factors are examples of manufacturers reacting to these food and beverage sustainability trends. This blog post covers what food manufacturers should know about sustainability demand among grocery shoppers. Keeping a finger...

Most food manufacturers consistently worry about labor, pricing and production. But, a sometimes overlooked element to delivering product to retailers on time is packaging. Many factors can impact whether a manufacturer fills an order or shorts a retailer, including packaging issues. Thankfully, with enough planning, strategy and creativity, manufacturers can avoid many of the top retail food packaging challenges. Top...

Testimonial: Ithaca Hummus Bay Food Brokerage has served as Ithaca Hummus’s Southeast food broker since 2017. During that time, we’re proud to have played a role in getting their product into Publix, Earth Fare, Harris Teeter and Ingels stores in the Southeast. And, we’re especially grateful to Ithaca Founder Chris Kirby for sharing his perspective on our partnership in this...

How understanding food trends and consumer preferences can increase retail sales Shoppers have a plethora of options to choose from when they visit supermarkets these days. Every product category has multiple brands competing for consumers’ attention and dollars. So how does a food manufacturer ensure their products stand out on grocery store shelves? They have to understand the latest food...