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Welcome to
Bay Food Brokerage

Bay Food Brokerage proudly serves the retail food brokerage needs of perishable and CPG manufacturers. Thanks to our nearly 30 years in the industry, we’ve built strong, successful relationships with the major retailers and key distributors throughout the Southeast U.S.

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SERVICES

Headquarters Sales

From market analysis and business planning to managing orders and tracking promotions, our team has it covered when it comes to selling at the corporate level of all major Southeast retailers.
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Store-Level Sales & Support

Our full-time retail representatives are committed to selling products into stores, managing merchandising and regularly communicating with store managers to maximize sales.
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Retailer Services

Our team assists with private label development, innovation consulting and support with administrative projects that benefit retailers and our manufacturer clients.
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20
Years
In Service
0
Southeastern
States Served
75+
Client
Relationships
5+
RETAILERS
& DISTRIBUTORS

Client Testimonials

 

Tillamook Dairy

They’re the prime example of what a regional broker can do and offer.
It’s been an incredibly wonderful journey.

Stephanie Carson
Director of Sales, Eastern U.S.

Krinos Foods

Bay Food Brokerage is one of the best! They exceed my expectations at every turn. They know their customers inside and out and know how to execute!

Shannon Kale
National Sales Manager

ZenWTR

It’s been a pleasure working with Gary Royal and his team. They are organized and do a great job understanding our business needs.

Mike Rigney
VP of National Accounts (East)

FrieslandCampina

Bay Food is a wonderful team of talented individuals that have great connections with key retailers. They provide great support at the corporate and store level.

Luis Teijeiro
FrieslandCampina Consumer Dairy US

Jennie-O Turkey Store

Outstanding retail support that produces excellent results in sales and marketing.
The representation is fantastic!”

Scott Bragg
Regional Business Manager

Lemon Perfect

Working with Bay Food Brokerage has been fantastic.
If I had to give them a letter grade, it’s an A+.

Dustin Canner, Sr.
Director of Sales, East

Tommee Tippee

Bay Food understands Publix deeply, knows the market, has relationships with buyers and distributors, and knows what levers to pull promotionally.

Justin Glance
Director of Sales & Business Development

THE BAY FOOD ADVANTAGE

Decades of Experience

Established in 1993, Bay Food Brokerage is a long-time, proven leader in the Southeast, with deep relationships with the major retailers in the region.

Best-In-Class Customer Service

Our highly responsive team is always available for clients and partners, getting them answers fast.

Full-Time Retail Representatives

Our store-level sales and marketing reps are full-time, salaried employees who are committed to our clients’ success.

Industry-Leading Technology

We leverage technology and data to maximize efficiency and profits for clients – including RW3, MCS and SPINS, our partner for syndicated data.

Let's Work Together.

Bay Food Brokerage is dedicated to providing best-in-class service. We welcome the opportunity to add your company to our long list of satisfied customers and clients.
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Latest Blog Posts

Mar / 2023

Bay Food Brokerage Celebrates 30 Years in Business

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Feb / 2023

Testimonial: Jennie-O Turkey Store

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