Why Data-Driven Selling is Critical for Food Manufacturers in 2023

understanding consumer behavior charts photo

Data is knowledge, and knowledge is power. In the retail food industry, data helps manufacturers and retailers in understanding consumer behavior. This drives sound strategy development and smart decision-making. Welcome to the first blog post in our three-part series about data-driven selling in the retail food industry. In this post, we highlight why it’s so important for food manufacturers to …